Press

  • "That was the most memorable part of the experience: lots of people rubbing me with healing herbs and kneading every inch of each limb. Nirvana! Three hours later I floated home as restored as ever."

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  • "Gwyneth Paltrow might be a steadfast supporter, but in Martha Soffer’s world, A-list is for Ayurveda, the Indian system of holistic well-being. This spring, the practitioners herbal creams and four-handed massages will take root at the new Surya Spa at the Santa Monica Proper Hotel."

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  • "It was the singularly most euphoric spa experience I've ever had in my life…I know money can't buy you happiness, but in this case, I think it can get you pretty damn close to pure bliss."

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  • "I worked with an amazing Ayurvedic teacher, Martha Soffer, to guide me through the panchakarma cleanse. It helps detoxify the body through cleansing eating practices, massages with warm oil, and healing herb treatments." - Kourtney Kardashian

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  • "Surya Spa is no joke—in fact, it's one of only a handful of Panchakarma spots in the States. The results—which can range from better skin to weight loss—speak for themselves."

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  • "A collaboration between the Proper Hotel and Martha Soffer, one of Hollywood’s most sought-after Ayurvedic healers...Surya is designed to exude warmth and make guests feel like they’re in someone’s home, complete with nutritious snacks offered in between treatments."

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  • "Ayurveda's all that again, now that the Santa Monica Proper Hotel is the hip new home of Ayurvedic guru, doctor, chef, and herbalist Martha Soffer’s renowned Surya Spa."

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  • "Martha Soffer is the most sought-after ayurvedic therapist in L.A. and the founder of Surya Spa, where everyone from Gwyneth Paltrow to Kourtney Kardashian go for Soffer's hardcore Panchakarma."

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  • "According to Ayurveda, the body is governed by three elemental “doshas”, or energies: Vata, which corresponds to air, Kapha the earth, and Pitta, the fiery inferno soon to engulf my body from within...Miraculously, from my tongue alone, Soffer figured out: 1) That I have crazy eczema currently, 2) That I had a weird throat thing over the weekend, and 3) That I eat like a pre-frat teenager."

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  • "Beloved by celebrities including Gwyneth Paltrow, Nicole Richie, and Kourtney Kardashian, Soffer customizes an all-encompassing program to rebalance your body inside and out."

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  • A Hello Giggles staffer visited Surya Spa to learn about Ayurvedic beauty and receive an acne-healing facial. The treatment included an herbal steam, an Ayurvedic facial mask, and a facial massage.

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  • A Refinery 29 staffer visited Surya Spa to receive a Nasya treatment that helped her regain her sense of smell. Follow along as she goes through this remarkable transformation.

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Press | 2024

PRINT

  • THE GLOBE AND MAIL - September Issue - Surya Spa featured and photographed in a story titled, “Once Upon a Time in Hollywood” 
  • MILLIE MAGAZINE - May 2024 - Martha Soffer and Surya Spa featured and in a story titled, “3 Ideas for Mother’s Day Gifts From Female-Founded Companies” - Read
  • MODERN LUXURY - March 2024 - Abhyanga + Shirodhara at Surya Spa featured in a story titled, “Best of Beauty in Los Angeles”  - Read

BROADCAST

  • ESENCIA LATINA WELLNESS PODCAST - October 4, 2024 - Martha Soffer and Surya Spa featured in a podcast titled, “Discover the Ancient Wisdom of Ayurveda with Colombian Martha Soffer” - Listen
  • EXPANDED WITH LACY PHILLIPS - March 5, 2024 - Martha Soffer and Surya Spa featured in a podcast titled, “Martha Soffer, Ayurvedic Doctor & Founder of Surya Spa” - Listen
  • DARLING, SHINE! -  February 29, 2024 - Martha Soffer and Surya Spa featured in a podcast titled, “Ayurveda for Fertility with Martha Soffer: Ayurvedic Healer for the Stars”
  • CLEAN BEAUTY SCHOOL - January 30, 2024 - Martha Soffer and Surya Spa featured in a podcast titled, “145: Ayurvedic Tips for Skin & Sleep Martha Soffer, Ayurvedic Expert” - Listen

ONLINE

  • COUTURECARRIE.COM - October 30, 2024 - Surya Spa Rose Petal Body Oil featured and photographed in a story titled, “CC Loves... These Pampering Products!” - Read
  • VOUGE.COM - October 13, 2024 - Surya Calming Abhyanga Massage & Body Oil featured and photographed in a story titled, “The Best Wellness Gifts, According to Vogue” - Read
  • CEW.ORG - September 19, 2024 - Martha Soffer and Surya Spa featured and photographed in a story titled, “Ayurvedic Beauty’s New Wave” - Read
  • DUDLEYTHEFOX.SUBSTACK.COM - September 8, 2024 - Surya Spa Copper Tongue Scraper featured and photographed in a story titled, “The Road Back To Me” - Read
  • SUNSET.COM - September 1, 2024 - Martha Soffer and Surya Spa featured in a story titled, “Santa Monica Proper” - Read
  • THEGLOBEANDMAIL.COM - September 13, 2024 - Surya Spa featured and photographed in a story titled, “Once Upon a Time in Hollywood” - Read
  • LACONFIDENTIALMAG.COM - August 15, 2024 - Surya Spa featured and photographed in a story titled, “Jessica Sepel's 7 Favorite Health & Wellness Spots In Los Angeles” - Read
  • MSN.COM - August 15, 2024 -  Surya Spa featured and photographed in a story titled, “Santa Monica’s Proper Hotel Embodies Both Wellness And Fun” - Read
  • FORBES.COM - August 15, 2024 - Surya Spa featured and photographed in a story titled, “Santa Monica’s Proper Hotel Embodies Both Wellness And Fun” - Read